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Phuket real estate investment

Alex Guliaiev, founder of Legion Real Estate · Updated 14 October 2026

Phuket is Thailand's largest island and one of the leading resort property markets in Southeast Asia. A foreign investor earns here in two ways: rental income from tourists and expats, and growth in the property's value. Below: realistic yields, how a foreigner structures the purchase, freehold versus leasehold, areas by goal, and what to check before a deposit.

In short

  • Gross rental yield in Phuket is 6–9% a year. The net figure is lower once management, maintenance, taxes and repairs are paid, so it is calculated for each specific property.
  • An off-plan property gains 8–12% in value between the start of construction and handover. Quality property near the sea appreciates by 6–10% a year, according to Legion Real Estate brokers.
  • A foreigner can own a condominium unit outright (freehold) within the 49% foreign quota of the building's floor area. Villas and land are held through a registered 30-year lease (leasehold) or a Thai company.
  • Funds for a condo must come from abroad in foreign currency with an FET form; without it the title cannot be registered.
  • An investment condominium starts at about USD 110,000.

Why investors choose Phuket

The market runs on tourism. Phuket earned USD 11 billion from tourism in 2024, Thailand offers visa-free entry to citizens of 93 countries, and its economy grew by 3.1% in 2025. The beach season lasts all 12 months, with over 300 sunny days a year.

Supply is limited: 80% of the island is off-limits to development, and most prime beachfront plots are already taken. The currency is stable: over 10 years the Thai baht has stayed within 29–36 to the US dollar.

The high season, November to April, can bring up to 70% of annual short-term rental income.

What yield to expect from Phuket property

Gross yield on short-term rentals is 6–9% a year. That is income before costs. To reach the net figure, deduct:

  • the management company's fee, usually 15–25% of rental income;
  • maintenance fees of 30–50 baht per square metre per month;
  • utilities and insurance;
  • property tax of about 0.1% of the assessed value a year;
  • a repair and furniture reserve of 1–2% of the property's value a year;
  • booking platform commissions.

Occupancy is the second variable. Good properties in popular areas run at 80–90% in high season and 30–40% in low season; over a year, well-managed prime properties average 60–70%. Calculate on the annual average, not the peak.

Capital growth comes on top: an off-plan unit gains 8–12% by handover, completed seafront property 6–10% a year. Test any high promised yield against the project's financial model and the manager's track record.

Investment strategies in Phuket

Renting out a completed property

Income starts in the first season after management is set up. A condo in a tourist area is the usual pick: easy to let, with upkeep handled by the complex.

Buying off-plan

The price is locked in at the start, and the unit gains 8–12% by handover. A typical schedule is 25–30% on signing and the balance in construction stages. Rental income only begins after handover, so the build period belongs in the payback calculation.

Managed condo-hotels and branded residences

A management company runs everything, from marketing to cleaning. Some projects offer a fixed return for the first 3–5 years. The guarantee is priced into the unit, so check the operator's model and income after it ends.

How a foreigner can buy property in Phuket

Foreigners cannot own land in Thailand directly. There are three legal routes.

  • Freehold condominium unit. Full, perpetual ownership with the right to sell, rent out and pass on. Foreigners may own no more than 49% of a building's floor area, and the quota is counted by area, not by number of units. Check that quota is available before paying a deposit.
  • Leasehold villa or house. The land lease is registered with the Land Department for 30 years. Renewal options are contractual obligations: under a 2025 ruling of the Thai Supreme Court they are not a guaranteed right, so the investment is modelled on 30 years.
  • Thai company. A company can own land, but a foreigner may hold no more than 49% of the shares, and the company must carry on real business. Nominee structures break the law and can cost you the investment.

Funds for a condo are transferred from a foreign bank in foreign currency, stating «for property purchase» as the purpose. The Thai bank issues a Foreign Exchange Transaction Form (FET), without which ownership cannot be registered. Daily rentals require a hotel licence; whether a specific project has one is checked before purchase.

The deal can be closed remotely via a notarised power of attorney, certified at a Thai consulate or apostilled. The contract is drawn up in Thai and English.

Freehold or leasehold: which to choose

FreeholdLeasehold
What you buyA condominium unit in your own nameA lease on a villa, house or apartment
TermPerpetual30 years on the register, renewal by contract
Available to foreignersWithin the 49% floor-area quotaYes, including when the condo quota is used up
Tax on registrationAbout 2% of the assessed value or sale price1% of total rent payable over the lease term
Annual ownership taxPaid by the ownerUsually paid by the land or building owner
PriceHigherLower than a comparable freehold, declining towards the end of the term
Best forHolding for more than 15 yearsA 7–15 year horizon with resale well before the lease ends

Phuket areas for investment

  • West coast: Bang Tao and Laguna, Kamala, Surin. The premium segment with the highest rental rates and 80–90% occupancy in high season. Suited to short-term rentals and capital growth.
  • Patong. The nightlife hub: high occupancy and short-term returns, but faster wear and tear on the property.
  • Kata and Karon. A balance of resort atmosphere, family life and rental income.
  • The south: Rawai and Nai Harn. Families and expats, mostly long-term rentals: steadier but lower income.
  • The north: Mai Khao. About 10 minutes from the airport, with development limited by the national park. A long-term growth play.
  • Inland and the east coast. Property is 30–50% cheaper than comparable homes on the west coast: a lower entry ticket, more modest rental income in the near term.

Purchase costs

A reservation deposit is usually 50,000–100,000 baht, refundable on terms agreed in writing if checks reveal problems. The transfer tax on a freehold is about 2% of the assessed value; registering a leasehold costs 1% of the total rent, plus stamp duty in both cases. A lawyer typically charges 30,000–50,000 baht. Then come annual common-area (CAM) fees and furniture if not included. Budget 7–10% on top of the price for taxes, legal support, furnishing and contingencies.

Risks and how to close them before the deposit

  • Land and permits: title, encumbrances, zoning, building permits and the EIA environmental assessment.
  • Quota: whether foreign quota is still available in the condominium.
  • Developer: completed projects, past delays, financial stability, an escrow account or other protection for buyers' payments.
  • Contract: completion dates, late-delivery penalties, finishing standards, warranty obligations.
  • Guaranteed returns: the project's financial model and income after the guarantee ends.
  • Management: the management company's experience, owner reporting and fee structure.

How Legion Real Estate works in Phuket

Legion Real Estate is a licensed investment property agency in Bali and Phuket (PT LEGION REAL ESTATE). In Phuket we select apartments, villas, townhouses and land plots to match the client's goal: rental income, resale, relocation or capital preservation. We run legal and on-site checks, calculate the yield, give early access to developers' terms and help with resale.

How it works: we pin down your goal, budget and format; build a shortlist; check the documents, contract, completion dates and management model; then agree the reservation and support the transaction.

Contact us: WhatsApp +62 (895) 001-976-098, phone +62 (21) 5099-69-01.

FAQ: investing in Phuket real estate

Is it worth investing in Phuket real estate?

Yes, if your goal is rental income and capital growth over several years. The market is driven by tourism: Phuket earned USD 11 billion from tourism in 2024, and 80% of the island is off-limits to development. Gross rental yield is 6–9% a year, and off-plan property gains 8–12% between the start of construction and handover. Results depend on the area, the developer and the management company, so the property is checked before any deposit.

What is the rental yield on Phuket property?

Gross yield on short-term rentals is 6–9% a year. The net yield is lower after the management fee (usually 15–25%), maintenance fees, property tax and a repair reserve of 1–2% of the value a year. Well-managed properties in prime locations average 60–70% occupancy over the year. We calculate the net yield for each specific property.

Can a foreigner buy property in Phuket?

Yes. A foreigner can buy a condominium unit freehold, provided foreigners own no more than 49% of the building's floor area. Foreigners cannot own land directly, so villas are bought through a registered 30-year lease (leasehold) or a Thai company. Funds for a condo must be transferred from abroad with an FET form.

Freehold or leasehold: which is better?

It depends on your horizon and the property. Freehold is perpetual ownership of a condo unit, with about 2% tax on registration, and suits holding for more than 15 years. Leasehold costs less to enter, with 1% tax on the total rent, and suits a 7–15 year horizon with resale before the term ends. Renewal beyond 30 years is a contractual obligation, not a guaranteed right.

How much do you need to start investing in Phuket property?

An investment condominium starts at about USD 110,000. Villas and west coast properties cost more; inland areas and the east are cheaper, with prices 30–50% below comparable homes in the west. On top of the price, budget 7–10% for taxes, a lawyer, furnishing and contingencies. We prepare a shortlist for your budget with a yield calculation on request.

What taxes and costs apply when buying property in Phuket?

A freehold transfer is taxed at about 2% of the assessed value, and a leasehold registration at 1% of the total rent, plus stamp duty. A lawyer usually costs 30,000–50,000 baht, and a reservation deposit is 50,000–100,000 baht. After purchase you pay maintenance fees of 30–50 baht per square metre per month and property tax of about 0.1% of the assessed value a year.

Which area of Phuket is best for investment?

For short-term rentals, the west coast: Bang Tao and Laguna, Kamala and Surin, where high-season occupancy reaches 80–90%. Patong delivers high occupancy, but properties there wear out faster. Rawai and Nai Harn suit living and long-term rentals. For capital growth with a lower entry ticket, look at inland areas, the east coast and the north of the island.

Sources

  • Legion Real Estate pages: Phuket (/en/phuket), «Phuket Real Estate: a complete guide for a foreign investor», «New builds in Phuket 2025–2026», «Best areas of Phuket», «Freehold and leasehold in Thailand».
  • Legion Real Estate broker materials: gross rental yield in Phuket, price growth during construction, hotel licence.
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